How people can be manipulated by propaganda techniques, yes, even today.
Share Edward Bernays 1891-1995
Propaganda History. Updated 2015.
Think Hitler and the propaganda section of Mein Kampf. See Mein Kampf, Unser Kampf, Our Struggle, Propaganda in Civil Life. That was 1925 - within a few years of Bernays. There is a new edition now, see http://www.nytimes.com/2015/12/02/world/europe/scholars-unveil-new-edition-of-hitlers-mein-kampf.html?_r=0. There was then, and is now, something in the wind that wants that work examined, and reexamined.
For your own protection, spend time meeting and learning about Edward Bernays, the Father of Public Relations. Dead but alive and controlling and current. 1891-1995. See an analysis of persuasion at http://www.propagandacritic.com/ The graphics are dated and inappropriately cute, but forge ahead.
Bernays' idea, stemming from concepts developed by his famous uncle, Sigmund Freud, is for marketers in commerce and government to
- trigger ordinary people's needs and desires,
- meet those desires, or let people think those desires are being met -- feed the birds -- and then
- continue on the power path getting what marketers and government want out of people without resistance, because the people are distracted and sent in the other direction, like the Mall or Fox. Is that so?
Why study Bernays.
What's in it for you? Learn how marketers of policy and goods maintain the relations of power. Is it so that they can do that by continually stimulating the irrational self in the people: the fears and desires of us, as the masses, so leadership can keep on doing what it wants to do. Terror alert! Soft on terror! Meanwhile, our cancers bankrupt our families, our cash goes into their bonuses.
How did we get transformed into "constantly moving happiness machines" - seeking it, wanting it, with government and business rousing and harnessing our reactions to pain and fear. How do they run mass democracy by manipulating the people's consuming self. Symbols and slogans, group psyche.
K Street? An Elite must rule because ordinary people are lacking?
Count the ways.
Bernays' accomplishments: He beat the taboos. He got women to smoke in public - break that taboo. What does the teabag mean these days? The town halls. Break the taboo against public displays, adult rudeness. Hey - it's fun! Put people on provided buses and have a party.